Consulting Services - Strategy

Our strategy services are designed to help you ensure that your marketing and communications strategy flows from your business strategy, and that your business strategy is well communicated.

Meta-models are central to our strategic consulting. They guide you through the thought processes tools and models needed to create and implement world-class strategies - and provide you with a valuable communications tool when working with staff, stakeholders and investors.

As well as helping you develop your strategy meta-model, here are are some of the ways that we can help you.

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Balanced scorecards are ideal tools with which to formulate, manage, and communicate strategy. We can help you develop a "strategy map" that encapsulates your business, and derive a balanced scorecard that lets you track, and communicate progress towards you goal. We can even help implement either a hosted or on-site scorecard application to automate the scorecard reporting and communications process.

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Is your marketing strategy the right strategy for you? Are you selling the right product, to the right customers, through the right channels in the right way? We can work with you to review your current marketing strategy, or to develop a new one. And by having an efficient marketing strategy you will be able to minimise the cost of your marketing - and maximise the return.

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Getting new product develop right is always a difficult task, and managing risk and cost during the NPD process is vital for a successful business. Our models can help you understand how you are approaching R&D, and how you should be selecting candidate products for further development. A Product Development Meta-Model can let you see at a glance the complete strategic environment within which a new product will be operating, giving you a better understanding of the risks and opportunities, and a higher likelihood of success, than ever before.