071203 - Daden Win Innovation Award

PRESS RELEASE
03 December 2007
For Immediate Release

DADEN WINS PRESTIGIOUS INNOVATION AWARD

david and soulla with award

Virtual Worlds agency Daden Limited beat off stiff competition from real world companies to win the West Midlands ICT (Information Communication Technology) Excellence in Innovation (Service) Award at the West Midlands ICT Excellence Awards.

These awards are designed to recognise the talents of the region's growing ICT sector. The Excellence in Innovation (Service) Award is awarded for the most innovative service introduced by an ICT business in the last year.

“Just making it through to the finals was a great achievement and our success on the night proves that Virtual Worlds are making serious inroads into mainstream business.” said David Burden, Managing Director of Daden Limited.

“It’s the culmination of over ten years work and recognizes that Virtual Worlds are at the forefront of cutting edge technology for businesses” he continued. “At first we weren't planning to enter the competition but were persuaded to do so, almost at the eleventh hour, by David Wortley from the Serious Games Institute.

The awards were presented during an evening drinks reception at the National Motorcycle Museum on 22 November 2007. The event was well attended by the cream of West Midlands high tech companies. The awards were presented by Scott Dodds, General Director of Microsoft Small Business Division.
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Notes to Editor:

1.Daden Limited is a virtual worlds agency working in Second Life and other virtual worlds. Our aim is to help you engage with your audience using some of the most interesting technologies around today. We offer 4 main services:

Inform - help you understand virtual worlds
Involve - build your presence
Integrate - connect SL to/from web services & real world devices
Interact - create virtual characters & chatbots

Daden is based in Birmingham UK. See www.daden.co.uk for more information.


LINKS:
www.daden.co.uk
Daden's Second Life office can be visited on the Daden Prime sim in Second Life at 202,101, 24. The SLURL is:
http://slurl.com/second life/daden prime/202/101/24/
or Teleport to Daden Prime (find it under Places or Map) (Second Life required).

MEDIA:
Images are available at:
http://www.daden.co.uk/pages/000360.html

Contact Details
All media enquiries should be addressed to:

Soulla Stylianou
Daden Limited
103 Oxford Rd
Moseley
Birmingham
B13 9SG

Tel: 0121 698 8520
Mobile: 07814 14516
Email: soulla.stylianou@daden.co.uk





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